Consumer Federation of America (CFA) Report Uncovers Important Limitations and Biases with Angie?s List 

 April 29, 2019 | consumerfed.org

Angie?s List, founded in 1995, was originally supported mainly by annual consumer subscriptions and prioritized service to these subscribers. Today, while consumers can join for free, Angie?s List derives almost all revenue from advertising purchased by some of the local businesses that the online service lists and rates.  Angie?s List recommends and gives preferential treatment to these advertisers that can easily mislead consumers into thinking that these businesses are the best ones and should be patronized. The report shows that these profiled businesses are often not those rated the most highly by consumers and by a nonprofit rating group.

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