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The Week is finally here! We want to thank each and everyone of you that is participating in the Week and helping individuals and families to take financial action and save. We couldn’t do it without you!

To see how you can participate in America Saves Week 2013 click here!

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Did You Know?
Recently Arthur C. Brooks wrote an article in the Op-Ed Section of the Wall Street Journal in which he recalled the now famous 1972 Stamford psychologist who did an ingenious experiment. He placed a marshmallow in front of young children and told them if they wait fifteen minutes before eating the marshmallow they would receive a second one as a reward. Thus, for the investment of fifteen minutes they could have two marshmallows instead of one. About two thirds of the children failed the experiment as they desired immediate gratification and gobbled up the single marshmallow right away. What are we doing to teach our children to save?